창조경영의 시대에서 기업의 경영자들은 어떻게 창조경영을 할 수 있을까요?

본 논문에서는 창조경영을 위해 경영자들이 가져야 하는 3가지 행동(직원의 자발적 참여 이끌어 내기, 업무 처리 단계 줄이기, 창의성을 발휘할 수 있는 동기 부추기기, 다양한 관점을 수용하기)을 제시하고 있습니다.

[Abstract]

Encourage individuals to gain diverse experiences that will increase their creativity.

Open up the organization to outside creative contributors.

…map the stages of creativity and tend to their different needs.

Avoid process management in the fuzzy front end.

Provide sufficient time and resources for exploration.

Manage the handoff to commercialization.

…accept the inevitability and utility of failure.

Create psychological safety to maximize learning from failure.

Recognize the different kinds of failure and how they can be useful.

Create good mechanisms for filtering ideas and killing dead-end projects.

…motivate with intellectual challenge.

Protect the front end from commercial pressure.

Clear paths through the bureaucracy for creative ideas.

Let people do “good work.”

Show the higher purpose of projects whenever possible.

Grant as much independence as possible.

[Reference]

Creativity and the role of the leader, Teresa Amabile. Mukti Khaire (2008.10 HBR)